03 — The Website
Built to close jobs. Live now.
IvoryPoolServices.com — custom-coded, mobile-first, with a friction-free estimate path. Click to visit the live site, or dive into the website case study.
Jacob Heffernan came to Revelation Agency with a single asset: a stock logo and a basic business card. No website, no brand system, no way to present himself professionally to Central Valley pool owners who expect a polished, trustworthy contractor.
The challenge wasn't just building a logo — it was constructing an entire professional identity from the ground up, one that would hold up across every touchpoint Jacob operates at: the job site, his truck, his team's uniforms, leave-behind business cards, A-frame signage at properties, and his online presence.
Revelation Agency worked directly with Jacob to custom-curate every element of the brand according to his specifications and goals. The result is a cohesive Dark Charcoal and Ivory identity system that communicates trust, precision, and professionalism — exactly what a licensed pool contractor needs to close residential jobs in a competitive Central Valley market.
To extend the brand's reach into the bilingual community, we produced both an English and a Spanish brand video, giving Jacob a professional tool to introduce Ivory Pool Services to any homeowner, in any living room.
Custom logo suite (circular emblem, horizontal wordmark, icon mark, service descriptor), color system, typography, and a full brand guide governing every application.
Fully responsive website at IvoryPoolServices.com — built from scratch to convert Central Valley homeowners into estimate requests.
Business cards (front + back with Jacob's photo), branded polo, long-sleeve work shirt, and a custom hat — all carrying the identity system.
Custom truck decals and an A-frame sign for job-site placement — turning every service call into a neighborhood impression.
English and Spanish brand videos — professional introductions to Ivory Pool Services for the full Central Valley market.
IvoryPoolServices.com — custom-coded, mobile-first, with a friction-free estimate path. Click to visit the live site, or dive into the website case study.
Bilingual brand introductions — English and Spanish — for the full Central Valley market. Watch both, or dive into the video case study.
English
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